CEO/FOUNDER

Nigerian entrepreneur Azokwu Laura Chineze is the Founder and Chief Executive Officer of EFIZI WELLNESS LTD. She is a passionate herbalist and wellness advocate whose vision is to improve lives by providing innovative, high-quality products and services that promote health, well-being, and economic empowerment.
With a strong belief that wellness is the foundation of thriving communities, Laura founded EFIZI WELLNESS LTD to bridge the gap between quality healthcare, wellness solutions, agriculture, food services, hospitality, and community outreach.

Under her leadership, the company continues to grow as a trusted brand dedicated to delivering excellence, innovation, and lasting value.
Laura is driven by a deep commitment to empowering individuals and communities through education, advocacy, and sustainable business practices.

Her leadership is built on integrity, compassion, resilience, and a desire to create opportunities that positively impact lives across Africa
She envisions EFIZI WELLNESS LTD as a leading African wellness and lifestyle company, recognized for transforming lives through innovation, strategic partnerships, and customer-centered solutions. As the company expands its reach, Laura remains dedicated to inspiring healthier communities and building a legacy of service, excellence, and social impact.

“At EFIZI WELLNESS LTD, we believe wellness is more than a destination—it is a way of life. Our mission is to empower healthier lives, strengthen communities, and build a future where innovation and compassion create lasting impact.“
— Azokwu Laura Chineze, Founder & CEO

laura@efiziwellness.com

CMO

French entrepreneur Cyrille Totozafy Rezabroche is a longtime advocate for wellness and ecological living.

Born in Madagascar to a Malagasy mother and a Martinican father, Cyrille deeply believes in Africa’s potential to shape the global wellness industry. From the continent’s unparalleled botanical riches to its millennia of traditional healing rites, he champions the profound connection African communities share with nature.

Cyrille is a passionate advocate for the rise of feminine leadership, seeing women’s expertise—particularly across Africa—as vital to restoring balance in the wellness space and across the globe.

Bringing over 30 years of leadership in the music industry, technology, and startup strategy, he offers Efizi Wellness a forward-thinking global vision for Africa’s wellness sector, alongside an extensive international network.

Throughout his career, Cyrille has partnered with top-tier global brands, funds, and family offices—including Toyota, Universal Music, Daphni (€1B VC fund), Akzo-Nobel, Delphine Revillon Champagne, Releaf, and Consuelo Vanderbilt Costin.

Cyrille is in charge of the brand’s global strategy and of the European operations led by Efizi Wellness Europe SAS.

cyrille@efiziwellness.com